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Uptake rises when the invitation comes with a booked appointment and text reminders. Make that the default in every screening programme.
Uptake rises when a screening invitation arrives with a booked appointment and text reminders, so this idea makes that the national standard: every invitation carries a default booked slot with easy rebooking, a GP-endorsed letter and two SMS reminders. Timed appointments, reminders and GP endorsement each raise uptake in randomised trials in UK breast and bowel screening, and behavioural defaults are well understood. The aim is higher uptake overall and especially in the most deprived quintile. The test is programme-level A/B testing at scale, feasible in most call and recall systems. Being tested at scale, it addresses the bottleneck Prevention we already have is not deployed and is linked from the NordICC paper.
A colonoscopy probably does reduce bowel cancer risk for the person who has it, but a programme that offers colonoscopy achieves much less if most people decline. Programmes based on stool tests with high uptake may deliver as much population benefit at lower cost and risk.
One bottleneck page and 27 idea pages on OnCo cite this paper by its DOI; this record gives the citation a page of its own so a reader can follow it without leaving OnCo. Read the abstract above alongside the citing pages listed under Related; the record was created automatically from the Europe PMC entry and its figures have not been checked by hand.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.
Shares Proportion and number of cancer cases and deaths attributable to potentially modifiable risk factors in the United States, Prevention we already have is not deployed.